Ad specs: Ad sizes and policies
Our philosophy
We insist on the highest standards and present Amazon customers with timely, relevant, and beautiful advertising that enhances their shopping experience. Our specs and policies are in alignment with the CBA Better Ads Standards and explain how to create and evaluate ad experiences.
With Amazon DSP, advertisers can reach Amazon shoppers everywhere.
Static full-screen images in rotation on Amazon Echo Show devices.
Engage customers with your brand through Amazon Music’s free ad-supported tier.
Unique Amazon ad units that are closely integrated with the shopping experience.
eCommerce creatives introduce Amazon features like Add to Cart and Customer Reviews into display ad units.
Banner ad placements on Amazon’s Shopping Apps and the mobile version of Amazon.com.
Our Fire tablets with Special Offers provide a unique ad experience for customers.
Engage customers with your brand through a featured banner on the home screen.
Promote your products or offers with simple to navigate pages, built for TV.
Our Kindle reading devices with Special Offers provide a unique ad experience for customers.
Standard sizes for desktop ad units.
Follow these creative guidelines to meet our content specification requirements for Stores.
Learn how Sponsored TV helps reach new audiences with streaming TV ads.
Advertise your brand with solutions across IMDb.
Advertise your brand with solutions on Twitch.
Engage customers with your content on Prime Video.