One man’s story of using Amazon Marketing Services to go from manuscript to movie deal.
Advertising on Amazon can help KDP authors compete more effectively for readers' attention in highly-competitive, high-traffic areas on Amazon.com. KDP authors access advertising solutions through Amazon Marketing Services (AMS).
These guides can help you get more out of AMS ads for your books
Please review our policies and ad requirements before submitting your ads
Your books must meet the following criteria to advertise:
1. Be written in English
2. Be in eBook format
3. Be available on Amazon.com
4. Be published with Kindle Direct Publishing (KDP)
5. Meet the Book Ads Policy
Amazon Marketing Services (AMS) ads are cost-per-click, meaning you only pay when shoppers click on your ad. The minimum budget to run an ad is $1/day or $100 per campaign, depending on the ad type you choose.
Some common reasons that campaigns are rejected for advertising include poor quality images or covers, unreadable text, typos in text, content not appropriate for a general audience, and content that is not localized for use in the United States.
These policies may be different from book publishing guidelines, so it’s important to review the ad policies to help your ad go live faster.