19 June 2023
Self-service Amazon DSP advertisers will have the option to set up Fire Tablet and Kindle line items in the “Type” drop-down within a New line item page
Self-service Amazon DSP entities will have access to Fire Tablet creative templates: (a) Fire Tablet – Amazon Video Ads, (b) Image – Fire Tablet
The Fire Tablet Lock-screen ad is a full-screen ad placement on Fire Tablet devices that surface when customers turn on the screen of an ad-enabled Fire Tablet device. Lock-screen ads are an exclusive and unique ad placement which will provide advertisers the opportunity to reach unique Fire Tablet audiences when they are engaging with the device.
- Amazon DSP