Case studies
How Stores and Posts helped drive a consistent brand experience
Learn how a trend-focused shoe retailer, Dream Pairs, used Stores and Posts to help increase global reach and create a seamless shopping experience for customers.
No business is small when your goals are big
Let Amazon Ads help your business grow in the right direction.
Small businesses saw 26% of their sales, on average, driven by Amazon Ads.1
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Best for
Promoting individual products.
Why it works
- Use automatic targeting to engage relevant audiences.
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Within the first year after launching a Sponsored Products campaign, ASINs saw an average weekly lift of 31% in glance views and 50% in units ordered.2
Explore more ways to grow your small business
Best for
Differentiating your products and brand.
Why it works
- Attract customers with highly-engaging content in prominent placements.
- Reach the right shoppers through precise targeting.
Sponsored Brands advertisers saw 84% increase in sales with Top-of-search Impression Share.3
Best for
Expanding your content placements and formats.
Why it works
- Use information on shopping and streaming to inform your strategy.
- Engage key audiences across the Amazon store, websites, and apps.
Advertisers who use Sponsored Display audiences are seeing up to 74% of their ad attributed sales driven by new-to-brand customers.4
Best for
Showcasing your brand at all times for free.
Why it works
- Customers can explore your full range of products, and learn about your brand.
- Increase repeat purchases, loyalty, and build lasting connections.
Shoppers who visit a Store during their shopping journey purchase 57% more frequently and have a 67% higher average order value.5
See how they did it
Read stories of small-business owners, like you.
Sources:
1 Amazon internal data, advertisers using Amazon Ads including Sponsored Products, Sponsored Brands, and/or Sponsored Display, January – December 2022. Aggregated average results are based on past observations and not indicative of future performance.
2 Amazon internal data, WW, June–December 2022
3 Amazon internal data, WW, Jan 2022 - Dec 2022, Results are based on past observations and not indicative of future results.
4 Amazon internal data, US, June 2022
5 Amazon internal data, US, June 2022