The Amazon Advertising Platform allows advertisers to efficiently reach Amazon shoppers on Amazon sites, across the web, and in mobile apps.
Desktop and mobile web display ads
AAP includes standard sizes for display on Amazon and other sites around the web.
Mobile banner ads
AAP Mobile offers display advertisers the ability to reach and target mobile users on high-quality third-party mobile applications on Android, Kindle Fire, and iOS platforms.
Mobile interstitial ads
AAP Mobile publishers can choose to display full-screen interstitial ads in their app, instead of or in addition to banner ads.