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Whether you’re on your first or 100th campaign, the Amazon Ads blog has industry news, case studies, and customer profiles to inform, influence, and—most importantly—inspire.

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Prime Video and NBA announce landmark global coverage deal

Amazon Prime Video and the NBA have announced an 11-year media rights agreement, beginning with the 2025-26 NBA season.

Inside Wyclef Jean and TIAA’s brand partnership

Hear from Wyclef Jean, Zara Mirza from TIAA, and Kate McCagg from Amazon Ads about the vision behind their unique collaboration to advance financial literacy and retirement planning.

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