Case studies
Growing greens: Amazon Ads helps boost Bloom Nutrition’s brand growth
Learn how the Advertiser Accelerator Program (beta) can help growing brands like Bloom Nutrition optimize their campaigns and find success.
Sponsored Products are cost-per-click (CPC) ads that promote individual product listings on Amazon and select premium apps and websites. You can create a campaign in just a few minutes, even if you’ve never advertised before.
You select your products to advertise and choose keywords to target or let Amazon’s systems target relevant keywords automatically. You control how much you want to spend on your bids and budgets and can measure your ads’ performance. Ads serve both on desktop and mobile browsers as well as on the Amazon mobile app. When customers click your ad, they are taken to the advertised product’s detail page.
Sponsored Products helps you promote your products, increase sales, and improve brand visibility on Amazon and select premium apps and websites. This is a cost-effective and insight-driven solution for both new and established advertisers to plan, launch, and optimize with agility.
Sponsored Products takes shoppers directly to the product detail page and can help boost sales of individual products by making it simple for customers to browse or buy in just one or two clicks.
Sponsored Products only appear when your advertised items are in-stock, and include trusted Amazon shopping attributes, helping customers make informed browsing and buying decisions even before they choose to click on your product.
You have control over your ad spend with daily or lifetime budget options, allowing you to manage your costs effectively.
Only pay when a shopper clicks your ad, ensuring your investment is spent on engaged customers.
The reporting dashboard provides valuable data on ad performance, helping you optimize your campaigns.
Select from flexible keyword and product targeting options and recommendations to reach relevant shoppers, ensuring you’re optimizing your campaigns.
Start by getting registered to advertise
Choose a campaign name and how you want to manage your ads
Choose the products that you want to sell that are eligible to be considered for the Featured Offer and are in stock to stand out from the other similar product listings
Choose how you want to get discovered by shoppers
Choose how much you want to bid
Launch your ad: Select “Launch campaign”. And just like that, you’re ready to go