Product announcements

What’s new with Amazon Ads

Stay up to date with the latest releases from Amazon Ads. Here we'll publish announcements for new products, features, and updates for Amazon Ads solutions as they're released.

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New tools to transform your full-funnel campaigns

From AI-powered analytics to advanced optimization tools, explore our newest solutions for advertisers.

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Campaign Manager beta: One command center for every campaign

Your single ad platform powered by AI that brings all Amazon Ads together in one place, simplifying how advertisers plan, activate, and measure performance.

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Boost advertising efficiency with Ads Agent

Unlock advertising simplicity and performance with agentic AI.

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Transform campaign and asset development with Creative Agent

Create high-quality ads quickly and efficiently using AI-powered creative automation.

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