Sponsored ads and Stores launches in Sweden

October 6, 2021

What launched?

Sponsored Products, Sponsored Brands, and Stores are available to use on Amazon.se. You may want to consider these solutions to help grow your business in Sweden. For example, you can promote your products to reach more shoppers, boost your brand to increase brand awareness, or help launch a new product.

Here's a quick overview of how to use the advertising solutions available for you.

Promote your products with Sponsored Products

  • Launch a Sponsored Products campaign to promote your products with ads that can appear in shopping results and on product pages. This can be an effective way to help increase your visibility, and also help boost sales. You can launch a campaign in just a few minutes.
  • If you are expanding your Sponsored Products campaigns to Sweden, we recommend leveraging our automated features, including automatic targeting, dynamic bidding, and suggested bids.

Build brand awareness on Amazon with Sponsored Brands

  • Give your brand a boost on Amazon.se with a Sponsored Brands campaign. This can help more customers in Sweden know about your brand and products.
  • Sponsored Brands ads can appear on shopping results and product detail pages, giving you the ability to advertise on prominent top-of-shopping results placements. You can feature your brand logo, custom headline copy, and multiple products.

Put your brand and products on the spotlight with Stores

  • Set up your Store on Amazon.se. Make your brand stand-out. Tell your brand story, showcase your products in a creative way, or simply present your complete product portfolio.

It’s time to get started! If it is the first time you are using sponsored ads, register for an advertising account.

If you want to extend your reach outside of the marketplaces you currently advertise in, first set up a listing on Amazon.se, and then create a Sponsored Products or Sponsored Brands campaign in Sweden.

And if you’re interested to find out more about advertising internationally:

Where is the feature available?

  • Europe: Sweden

Who can use it?

  • Sellers
  • Vendors

Where do I access it?

  • Advertising console
  • Amazon Ads API