Launch announcement

We are deactivating all non-age-gender-demographics segments for Germany, France, Italy, Spain from the following Amazon DSP services: Audience Central UI, Audience Discovery API, Audience Picker UI, Overlapping Audiences, Audience Insights UI; Insights API; Data Decoration Service (DDS, including data output from the EDX interface). Deactivation means that these segments will not be available for any targeting or insights after December 31, 2023. However, any existing campaigns can continue using it until that date.

Deprecation- We will deprecate the impacted segments from targeting UIs on December 04, 2023. Any new campaigns that are created after this date will no longer be able to add those segments for targeting. While these segments will remain visible in the targeting UIs (as deactivated), these segments cannot be added to any campaigns for targeting.

The third party service provider that supplies the demographic segments is no longer offering non-age-gender demographic segments in EU4.

• Managed service
• Self-service