Twitch Mid-Feed Ads
Twitch Mid-Feed Ads are full screen 1080x1920 display ads that serve on the Twitch mobile app within the discovery feed experience. As users swipe to discover new content they love they will also be able to discover new brands or engage with brands they already know and love through mid-feed ads
Asset Specifications
| Image asset | |
| Dimensions | 1080x1920 |
| Max file size | 250kB |
| File format | JPG, or PNG |
| Animation length | N/A - static image |
General guidelines
- Minimum font size: Copy 12pt, Claims and disclaimers 9pt.
- Claims/disclaimer: No more than 20% of the total height of the ad.
- Ad disclosure: Ad Disclosure label and CTA button account for 12% of the total height of the ad
- CTA: The “Learn More” CTA button is auto generated for all feed ads and cannot be customized. The CTA button links out to the provided link. The CTA is the only clickable area of the ad unit.
- Safe zones: reference the photoshop template for safe zones
Tags and trackers
Mid-feed display ads are site served. Approved 3P impression and click trackers can be accepted, reference approved vendors here.
Lead times
The standard lead times (SLAs) account for the number of working days it will take to launch a campaign.
If the advertiser provides ready-to-use creatives, the SLA to launch a campaign for this format is 5-8 working days, assuming that the provided IO is fully signed and creatives are approved and ready to be implemented into our systems.
If the advertiser is eligible for design support and requires Amazon Ads' help with designing the creatives in the correct format, the SLA to launch a campaign needs to consider an additional 8 days for the design process, which includes one round of standard creative review. Reference design SLA timelines here.
Locales
- CA
- MX
- US
- DE
- ES
- FR
- IT
- UK
- JP