The rectangle is an IAB standard 300x250 placement located below the fold on the right hand side of most pages across IMDb on desktop, and below the fold with IMDb content on mobile. This unit is built at 2x size (600x500) and will display 300x250 on desktop.
Safe Zone (highlighted in red)
Serving: 1st party and 3rd party
Core Dimensions: 600x500 (will display 300x250 on desktop)
File Weight of Backup Image: 50kb
Supported Devices: Desktop and mobile
Supported Date Messaging: Up to 5 unique date messages
IMDb Ad Production Timelines account for the number of business days it will take to produce an ad unit. Ad Production Timelines include all typical phases of an ad lifecycle such as booking, design, trafficking and testing. Timelines vary depending on who is responsible for designing the ad unit.
* All timelines begin when design assets are received and approved by IMDb
* All timelines end when the ad unit is live on IMDb properties.
If building a 3rd-party served ad, please follow the guidelines provided by your publisher. *Please note that 3P served ads are not currently available for mobile.
Each ad execution has unique requirements necessary to produce the individual unit. Failure to provide assets in compliance with the guidelines and technical specifications will impact launch dates.