Optimize your bids and budgets
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E-learning Course
As your campaign runs, we recommend adjusting your bidding and budgeting strategy. In this course, you'll learn tactics to adjust bidding and budgeting based on campaign performance. After completing this course, you will be able to:
Measure campaign performance against your budget
Adjust your sponsored ads campaigns to help improve bidding and budgeting
Identify campaign metrics to make bidding optimizations