Optimize your Sponsored Display campaign

In this course, you will learn how to optimize your Sponsored Display campaign by reviewing metrics, adjusting bids and budgets, and using creative options.

For a more personalized experience on the learning console, please sign in with your Amazon Ads account email address.

After completing this course, you will be able to:

Measure campaign performance against your campaign goals

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Understand campaign metrics to make bidding optimizations

Test ad creative to understand your audiences