Case study
Watch how this UAE-based family business started selling online and grew their reach with the help of Amazon Ads
RunBazaar is a family-owned consumer electronics company founded in 1999 in Dubai. Jasem Moradi, a regional sales manager, shares the brand’s journey from starting to sell products on the Amazon store to growing their reach and engaging new audiences with the help of Amazon Ads.
We had great products, but it was difficult to show our products to different shoppers as we were new to selling online. We started advertising with Amazon Ads in 2020, when it first launched in the United Arab Emirates.
— Jasem Moradi, regional sales manager, RunBazaar
In this video, Moradi shares his experience and insights on getting started with advertising in the UAE. Discover the strategies that RunBazaar developed to incorporate Amazon Ads solutions, and what they learned along the way.
Amazon Ads helped us increase our brand awareness. When we first started, our brand awareness was not much. After using Amazon Ads solutions, we saw our brand awareness improve.
— Jasem Moradi, regional sales manager, RunBazaar