terms and conditions

New Seller Sponsored Products Promotion

ion of dollar currency sign with a click cursor beside it

New sellers exclusive: launch on Sponsored Products, an Amazon Ads product, and To earn credits: 1) Spend $50 and get $50 ad credits 2) Spend $200 and get $200 ad credits 3) Spend $1000 and get $1000 ad credits

Terms & Conditions apply. Value of credit offer may differ depending on marketplace*

How to get started

1

Sign in to your account for the eligible marketplace

2

Click ‘Create campaign’ and select Sponsored Products

3

Review your automatic keyword recommendations and suggested bids

4

Set a daily budget and select "no end date"

5

Launch your first Sponsored Products campaign

6

Monitor your spending progress on your Promotions page within the Ads console

Sign in

Promotions FAQ

How do advertising promotions work?
  • Notification: Eligible advertisers receive a communication about the promotional offer and its terms.
  • Qualifying action: Advertisers complete specific actions within the given timeframe.
  • Credit award: Advertisers automatically receive credits by the date outlined in offer terms.
  • Credit usage: Credits apply to eligible advertising campaigns as billing statement deductions.
  • Credit expiration: Unused credits expire 30 days after the award date.
When will I receive my ad credits?

Credits are typically awarded within 14 days of meeting offer requirements. For spend-based offers, credits appear within 14 days of the expiration date in the Offer Progress card on the Promotions page.

How can I check my ad credits?

You can view your ad credits in two ways:

  • Advertising console: Check credit balance and reward history under Administration > Billing > Promotions
  • Email: Receive notifications about new credits or upcoming expirations

Note: Check credit balances regularly as notifications are not sent when credits are depleted.

What advertising costs can credits cover?

Credits cover costs when:

  • Credits are active in your account
  • Campaign spend stays within credit amount

You’ll be charged when:

  • Credits aren't active yet or have expired
  • Campaign spend exceeds credit amount
  • Advertising product is ineligible for credit consumption
Where do ad credits appear on my invoice?

Ad credits appear under the "Promotions" section of your invoice. If credits are missing, verify:

  • Correct completion of qualifying actions
  • Actions completed during the promotional period
  • Credit application date in offer terms

Terms and Conditions of the New Seller Sponsored Products Promotion

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New Seller Sponsored Products Promotion (the “Promotion”) Terms and Conditions

  1. The Promotion is available to sellers on the Professional selling plan who i.) have listed their first buyable ASIN in the Amazon store in the United States, Canada, the United Kingdom, Germany, France, Italy, Spain, Japan, United Arab Emirates, Saudi Arabia, Mexico, or Australia (the “Eligible Marketplace(s)”) within the last 90 days (the “90-day Window”); ii.) have an Amazon Ads sponsored advertising account that is registered in one of the Eligible Marketplaces where their first buyable ASIN is listed (“Advertisers”).
  2. To participate, , Advertisers must: i) create and launch their first Sponsored Products campaign in the same Eligible Marketplace where they listed their first buyable ASIN, within 90 days of listing such first buyable ASIN(the "Qualifying Action Part 1"), and ii) during the first 30 days after completing Qualifying Action Part 1 (the “30-day Window”), Advertisers must spend and pay for their Sponsored Products campaigns according to the following tiers (the "Qualifying Action Part 2"):
    • Spend and pay $50-$199.99 on Sponsored Products campaigns to receive $50 in Ad Credits
    • Spend and pay $200-$999.99 on Sponsored Products campaigns to receive $200 in Ad Credits
    • Spend and pay $1,000 or more on Sponsored Products campaigns to receive $1,000 in Ad Credits

    Advertisers are responsible for all charges, including taxes if any, made during the 30-day Window and as part of Qualifying Actions Part 1, and Part 2. At any time during the 30-day Window, Advertisers may pause or suspend Sponsored Products campaigns.

  3. At the end of the 30-day Window, Amazon Ads will determine the Advertiser’s Ad Credit depending on the spend and payment for Sponsored Products campaigns as shown in No.2 above. Amazon Ads will provide the Ad Credit within 14 days after the 30-day Window. The Ad Credits are valid for 30 days after receipt from Amazon Ads (the “Ad Credit Window”), and can be used to purchase additional sponsored ads from the date of receipt, but not to pay for the ads purchased during the 30-day Window as part of Qualifying Action Part 2. The Ad Credits are available to one advertising ID in the same Eligible Marketplace as the Sponsored Products campaign for the new ASIN. See the example below.
  4. The Ad Credits will be in the same currency as the Advertiser’s account and subject to currency fluctuations. Any currency conversions will be done at Amazon’s sole discretion.
  5. Advertisers will not receive notice once the Ad Credits expire or are depleted.
  6. Advertisers must keep a valid payment method for advertising fees on file and maintain an advertising account in good standing with Amazon Ads subject to the terms of the Amazon Advertising Agreement.
  7. This Promotion is non-transferable, not for resale and not redeemable for cash.
  8. Amazon Ads reserves the right, at its sole discretion, to terminate or modify this Promotion at any time, and will provide notices as required by law.
  9. Amazon Ads reserves the right to void the Promotion in cases of fraud, mistake, failure to satisfy any terms or if the Promotion is prohibited by law.
  10. The Advertiser’s completion of the Qualifying Actions constitutes Advertiser’s acceptance of these Terms and Conditions.

PromoID: V1227697310

New Seller Sponsored Products Promotion (the “Promotion”) Terms and Conditions

  1. The Promotion is available to sellers on the Professional selling plan who i.) have listed their first buyable ASIN in the Amazon store in the United States, Canada, the United Kingdom, Germany, France, Italy, Spain, Japan, United Arab Emirates, Saudi Arabia, Mexico, or Australia (the “Eligible Marketplace(s)”) within the last 90 days (the “90-day Window”); ii.) have an Amazon Ads sponsored advertising account that is registered in one of the Eligible Marketplaces where their first buyable ASIN is listed (“Advertisers”).
  2. To participate, , Advertisers must: i) create and launch their first Sponsored Products campaign in the same Eligible Marketplace where they listed their first buyable ASIN, within 90 days of listing such first buyable ASIN(the "Qualifying Action Part 1"), and ii) during the first 30 days after completing Qualifying Action Part 1 (the “30-day Window”), Advertisers must spend and pay for their Sponsored Products campaigns according to the following tiers (the "Qualifying Action Part 2"):
    • Spend and pay CAD $63-CAD $249.99 on Sponsored Products campaigns to receive CAD $63 in Ad Credits
    • Spend and pay CAD $250-CAD $1,249.99 on Sponsored Products campaigns to receive CAD $250 in Ad Credits
    • Spend and pay CAD $1,250 or more on Sponsored Products campaigns to receive CAD $1,250 in Ad Credits

    Advertisers are responsible for all charges, including taxes if any, made during the 30-day Window and as part of Qualifying Actions Part 1, and Part 2. At any time during the 30-day Window, Advertisers may pause or suspend Sponsored Products campaigns.

  3. At the end of the 30-day Window, Amazon Ads will determine the Advertiser’s Ad Credit depending on the spend and payment for Sponsored Products campaigns as shown in No.2 above. Amazon Ads will provide the Ad Credit within 14 days after the 30-day Window. The Ad Credits are valid for 30 days after receipt from Amazon Ads (the “Ad Credit Window”), and can be used to purchase additional sponsored ads from the date of receipt, but not to pay for the ads purchased during the 30-day Window as part of Qualifying Action Part 2. The Ad Credits are available to one advertising ID in the same Eligible Marketplace as the Sponsored Products campaign for the new ASIN. See the example below.
  4. The Ad Credits will be in the same currency as the Advertiser’s account and subject to currency fluctuations. Any currency conversions will be done at Amazon’s sole discretion.
  5. Advertisers will not receive notice once the Ad Credits expire or are depleted.
  6. Advertisers must keep a valid payment method for advertising fees on file and maintain an advertising account in good standing with Amazon Ads subject to the terms of the Amazon Advertising Agreement.
  7. This Promotion is non-transferable, not for resale and not redeemable for cash.
  8. Amazon Ads reserves the right, at its sole discretion, to terminate or modify this Promotion at any time, and will provide notices as required by law.
  9. Amazon Ads reserves the right to void the Promotion in cases of fraud, mistake, failure to satisfy any terms or if the Promotion is prohibited by law.
  10. The Advertiser’s completion of the Qualifying Actions constitutes Advertiser’s acceptance of these Terms and Conditions.

PromoID: V1227697310

New Seller Sponsored Products Promotion (the “Promotion”) Terms and Conditions

  1. The Promotion is available to sellers on the Professional selling plan who i.) have listed their first buyable ASIN in the Amazon store in the United States, Canada, the United Kingdom, Germany, France, Italy, Spain, Japan, United Arab Emirates, Saudi Arabia, Mexico, or Australia (the “Eligible Marketplace(s)”) within the last 90 days (the “90-day Window”); ii.) have an Amazon Ads sponsored advertising account that is registered in one of the Eligible Marketplaces where their first buyable ASIN is listed (“Advertisers”).
  2. To participate, , Advertisers must: i) create and launch their first Sponsored Products campaign in the same Eligible Marketplace where they listed their first buyable ASIN, within 90 days of listing such first buyable ASIN(the "Qualifying Action Part 1"), and ii) during the first 30 days after completing Qualifying Action Part 1 (the “30-day Window”), Advertisers must spend and pay for their Sponsored Products campaigns according to the following tiers (the "Qualifying Action Part 2"):
    • Spend and pay 7,500 JPY-29,999 JPY on Sponsored Products campaigns to receive 7,500 JPY in Ad Credits
    • Spend and pay 30,000 JPY-149,999 JPY on Sponsored Products campaigns to receive 30,000 JPY in Ad Credits
    • Spend and pay 150,000 JPY or more on Sponsored Products campaigns to receive 150,000 JPY in Ad Credits

    Advertisers are responsible for all charges, including taxes if any, made during the 30-day Window and as part of Qualifying Actions Part 1, and Part 2. At any time during the 30-day Window, Advertisers may pause or suspend Sponsored Products campaigns.

  3. At the end of the 30-day Window, Amazon Ads will determine the Advertiser’s Ad Credit depending on the spend and payment for Sponsored Products campaigns as shown in No.2 above. Amazon Ads will provide the Ad Credit within 14 days after the 30-day Window. The Ad Credits are valid for 30 days after receipt from Amazon Ads (the “Ad Credit Window”), and can be used to purchase additional sponsored ads from the date of receipt, but not to pay for the ads purchased during the 30-day Window as part of Qualifying Action Part 2. The Ad Credits are available to one advertising ID in the same Eligible Marketplace as the Sponsored Products campaign for the new ASIN. See the example below.
  4. The Ad Credits will be in the same currency as the Advertiser’s account and subject to currency fluctuations. Any currency conversions will be done at Amazon’s sole discretion.
  5. Advertisers will not receive notice once the Ad Credits expire or are depleted.
  6. Advertisers must keep a valid payment method for advertising fees on file and maintain an advertising account in good standing with Amazon Ads subject to the terms of the Amazon Advertising Agreement.
  7. This Promotion is non-transferable, not for resale and not redeemable for cash.
  8. Amazon Ads reserves the right, at its sole discretion, to terminate or modify this Promotion at any time, and will provide notices as required by law.
  9. Amazon Ads reserves the right to void the Promotion in cases of fraud, mistake, failure to satisfy any terms or if the Promotion is prohibited by law.
  10. The Advertiser’s completion of the Qualifying Actions constitutes Advertiser’s acceptance of these Terms and Conditions.

PromoID: V1227697310

New Seller Sponsored Products Promotion (the “Promotion”) Terms and Conditions

  1. The Promotion is available to sellers on the Professional selling plan who i.) have listed their first buyable ASIN in the Amazon store in the United States, Canada, the United Kingdom, Germany, France, Italy, Spain, Japan, United Arab Emirates, Saudi Arabia, Mexico, or Australia (the “Eligible Marketplace(s)”) within the last 90 days (the “90-day Window”); ii.) have an Amazon Ads sponsored advertising account that is registered in one of the Eligible Marketplaces where their first buyable ASIN is listed (“Advertisers”).
  2. To participate, , Advertisers must: i) create and launch their first Sponsored Products campaign in the same Eligible Marketplace where they listed their first buyable ASIN, within 90 days of listing such first buyable ASIN(the "Qualifying Action Part 1"), and ii) during the first 30 days after completing Qualifying Action Part 1 (the “30-day Window”), Advertisers must spend and pay for their Sponsored Products campaigns according to the following tiers (the "Qualifying Action Part 2"):
    • Spend and pay £38-£149.99 on Sponsored Products campaigns to receive £38 in Ad Credits
    • Spend and pay £150-£749.99 on Sponsored Products campaigns to receive £150 in Ad Credits
    • Spend and pay £750 or more on Sponsored Products campaigns to receive £750 in Ad Credits

    Advertisers are responsible for all charges, including taxes if any, made during the 30-day Window and as part of Qualifying Actions Part 1, and Part 2. At any time during the 30-day Window, Advertisers may pause or suspend Sponsored Products campaigns.

  3. At the end of the 30-day Window, Amazon Ads will determine the Advertiser’s Ad Credit depending on the spend and payment for Sponsored Products campaigns as shown in No.2 above. Amazon Ads will provide the Ad Credit within 14 days after the 30-day Window. The Ad Credits are valid for 30 days after receipt from Amazon Ads (the “Ad Credit Window”), and can be used to purchase additional sponsored ads from the date of receipt, but not to pay for the ads purchased during the 30-day Window as part of Qualifying Action Part 2. The Ad Credits are available to one advertising ID in the same Eligible Marketplace as the Sponsored Products campaign for the new ASIN. See the example below.
  4. The Ad Credits will be in the same currency as the Advertiser’s account and subject to currency fluctuations. Any currency conversions will be done at Amazon’s sole discretion.
  5. Advertisers will not receive notice once the Ad Credits expire or are depleted.
  6. Advertisers must keep a valid payment method for advertising fees on file and maintain an advertising account in good standing with Amazon Ads subject to the terms of the Amazon Advertising Agreement.
  7. This Promotion is non-transferable, not for resale and not redeemable for cash.
  8. Amazon Ads reserves the right, at its sole discretion, to terminate or modify this Promotion at any time, and will provide notices as required by law.
  9. Amazon Ads reserves the right to void the Promotion in cases of fraud, mistake, failure to satisfy any terms or if the Promotion is prohibited by law.
  10. The Advertiser’s completion of the Qualifying Actions constitutes Advertiser’s acceptance of these Terms and Conditions.

PromoID: V1227697310

New Seller Sponsored Products Promotion (the “Promotion”) Terms and Conditions

  1. The Promotion is available to sellers on the Professional selling plan who i.) have listed their first buyable ASIN in the Amazon store in the United States, Canada, the United Kingdom, Germany, France, Italy, Spain, Japan, United Arab Emirates, Saudi Arabia, Mexico, or Australia (the “Eligible Marketplace(s)”) within the last 90 days (the “90-day Window”); ii.) have an Amazon Ads sponsored advertising account that is registered in one of the Eligible Marketplaces where their first buyable ASIN is listed (“Advertisers”).
  2. To participate, , Advertisers must: i) create and launch their first Sponsored Products campaign in the same Eligible Marketplace where they listed their first buyable ASIN, within 90 days of listing such first buyable ASIN(the "Qualifying Action Part 1"), and ii) during the first 30 days after completing Qualifying Action Part 1 (the “30-day Window”), Advertisers must spend and pay for their Sponsored Products campaigns according to the following tiers (the "Qualifying Action Part 2"):
    • Spend and pay 50 Euro- 199.99 Euro on Sponsored Products campaigns to receive 50 Euro in Ad Credits
    • Spend and pay 200 Euro- 999.99 Euro on Sponsored Products campaigns to receive 200 Euro in Ad Credits
    • Spend and pay 1,000 Euro or more on Sponsored Products campaigns to receive 1,000 Euro in Ad Credits

    Advertisers are responsible for all charges, including taxes if any, made during the 30-day Window and as part of Qualifying Actions Part 1, and Part 2. At any time during the 30-day Window, Advertisers may pause or suspend Sponsored Products campaigns.

  3. At the end of the 30-day Window, Amazon Ads will determine the Advertiser’s Ad Credit depending on the spend and payment for Sponsored Products campaigns as shown in No.2 above. Amazon Ads will provide the Ad Credit within 14 days after the 30-day Window. The Ad Credits are valid for 30 days after receipt from Amazon Ads (the “Ad Credit Window”), and can be used to purchase additional sponsored ads from the date of receipt, but not to pay for the ads purchased during the 30-day Window as part of Qualifying Action Part 2. The Ad Credits are available to one advertising ID in the same Eligible Marketplace as the Sponsored Products campaign for the new ASIN. See the example below.
  4. The Ad Credits will be in the same currency as the Advertiser’s account and subject to currency fluctuations. Any currency conversions will be done at Amazon’s sole discretion.
  5. Advertisers will not receive notice once the Ad Credits expire or are depleted.
  6. Advertisers must keep a valid payment method for advertising fees on file and maintain an advertising account in good standing with Amazon Ads subject to the terms of the Amazon Advertising Agreement.
  7. This Promotion is non-transferable, not for resale and not redeemable for cash.
  8. Amazon Ads reserves the right, at its sole discretion, to terminate or modify this Promotion at any time, and will provide notices as required by law.
  9. Amazon Ads reserves the right to void the Promotion in cases of fraud, mistake, failure to satisfy any terms or if the Promotion is prohibited by law.
  10. The Advertiser’s completion of the Qualifying Actions constitutes Advertiser’s acceptance of these Terms and Conditions.

PromoID: V1227697310

New Seller Sponsored Products Promotion (the “Promotion”) Terms and Conditions

  1. The Promotion is available to sellers on the Professional selling plan who i.) have listed their first buyable ASIN in the Amazon store in the United States, Canada, the United Kingdom, Germany, France, Italy, Spain, Japan, United Arab Emirates, Saudi Arabia, Mexico, or Australia (the “Eligible Marketplace(s)”) within the last 90 days (the “90-day Window”); ii.) have an Amazon Ads sponsored advertising account that is registered in one of the Eligible Marketplaces where their first buyable ASIN is listed (“Advertisers”).
  2. To participate, , Advertisers must: i) create and launch their first Sponsored Products campaign in the same Eligible Marketplace where they listed their first buyable ASIN, within 90 days of listing such first buyable ASIN(the "Qualifying Action Part 1"), and ii) during the first 30 days after completing Qualifying Action Part 1 (the “30-day Window”), Advertisers must spend and pay for their Sponsored Products campaigns according to the following tiers (the "Qualifying Action Part 2"):
    • Spend and pay 50 Euro- 199.99 Euro on Sponsored Products campaigns to receive 50 Euro in Ad Credits
    • Spend and pay 200 Euro- 999.99 Euro on Sponsored Products campaigns to receive 200 Euro in Ad Credits
    • Spend and pay 1,000 Euro or more on Sponsored Products campaigns to receive 1,000 Euro in Ad Credits

    Advertisers are responsible for all charges, including taxes if any, made during the 30-day Window and as part of Qualifying Actions Part 1, and Part 2. At any time during the 30-day Window, Advertisers may pause or suspend Sponsored Products campaigns.

  3. At the end of the 30-day Window, Amazon Ads will determine the Advertiser’s Ad Credit depending on the spend and payment for Sponsored Products campaigns as shown in No.2 above. Amazon Ads will provide the Ad Credit within 14 days after the 30-day Window. The Ad Credits are valid for 30 days after receipt from Amazon Ads (the “Ad Credit Window”), and can be used to purchase additional sponsored ads from the date of receipt, but not to pay for the ads purchased during the 30-day Window as part of Qualifying Action Part 2. The Ad Credits are available to one advertising ID in the same Eligible Marketplace as the Sponsored Products campaign for the new ASIN. See the example below.
  4. The Ad Credits will be in the same currency as the Advertiser’s account and subject to currency fluctuations. Any currency conversions will be done at Amazon’s sole discretion.
  5. Advertisers will not receive notice once the Ad Credits expire or are depleted.
  6. Advertisers must keep a valid payment method for advertising fees on file and maintain an advertising account in good standing with Amazon Ads subject to the terms of the Amazon Advertising Agreement.
  7. This Promotion is non-transferable, not for resale and not redeemable for cash.
  8. Amazon Ads reserves the right, at its sole discretion, to terminate or modify this Promotion at any time, and will provide notices as required by law.
  9. Amazon Ads reserves the right to void the Promotion in cases of fraud, mistake, failure to satisfy any terms or if the Promotion is prohibited by law.
  10. The Advertiser’s completion of the Qualifying Actions constitutes Advertiser’s acceptance of these Terms and Conditions.

PromoID: V1227697310

New Seller Sponsored Products Promotion (the “Promotion”) Terms and Conditions

  1. The Promotion is available to sellers on the Professional selling plan who i.) have listed their first buyable ASIN in the Amazon store in the United States, Canada, the United Kingdom, Germany, France, Italy, Spain, Japan, United Arab Emirates, Saudi Arabia, Mexico, or Australia (the “Eligible Marketplace(s)”) within the last 90 days (the “90-day Window”); ii.) have an Amazon Ads sponsored advertising account that is registered in one of the Eligible Marketplaces where their first buyable ASIN is listed (“Advertisers”).
  2. To participate, , Advertisers must: i) create and launch their first Sponsored Products campaign in the same Eligible Marketplace where they listed their first buyable ASIN, within 90 days of listing such first buyable ASIN(the "Qualifying Action Part 1"), and ii) during the first 30 days after completing Qualifying Action Part 1 (the “30-day Window”), Advertisers must spend and pay for their Sponsored Products campaigns according to the following tiers (the "Qualifying Action Part 2"):
    • Spend and pay 50 Euro- 199.99 Euro on Sponsored Products campaigns to receive 50 Euro in Ad Credits
    • Spend and pay 200 Euro- 999.99 Euro on Sponsored Products campaigns to receive 200 Euro in Ad Credits
    • Spend and pay 1,000 Euro or more on Sponsored Products campaigns to receive 1,000 Euro in Ad Credits

    Advertisers are responsible for all charges, including taxes if any, made during the 30-day Window and as part of Qualifying Actions Part 1, and Part 2. At any time during the 30-day Window, Advertisers may pause or suspend Sponsored Products campaigns.

  3. At the end of the 30-day Window, Amazon Ads will determine the Advertiser’s Ad Credit depending on the spend and payment for Sponsored Products campaigns as shown in No.2 above. Amazon Ads will provide the Ad Credit within 14 days after the 30-day Window. The Ad Credits are valid for 30 days after receipt from Amazon Ads (the “Ad Credit Window”), and can be used to purchase additional sponsored ads from the date of receipt, but not to pay for the ads purchased during the 30-day Window as part of Qualifying Action Part 2. The Ad Credits are available to one advertising ID in the same Eligible Marketplace as the Sponsored Products campaign for the new ASIN. See the example below.
  4. The Ad Credits will be in the same currency as the Advertiser’s account and subject to currency fluctuations. Any currency conversions will be done at Amazon’s sole discretion.
  5. Advertisers will not receive notice once the Ad Credits expire or are depleted.
  6. Advertisers must keep a valid payment method for advertising fees on file and maintain an advertising account in good standing with Amazon Ads subject to the terms of the Amazon Advertising Agreement.
  7. This Promotion is non-transferable, not for resale and not redeemable for cash.
  8. Amazon Ads reserves the right, at its sole discretion, to terminate or modify this Promotion at any time, and will provide notices as required by law.
  9. Amazon Ads reserves the right to void the Promotion in cases of fraud, mistake, failure to satisfy any terms or if the Promotion is prohibited by law.
  10. The Advertiser’s completion of the Qualifying Actions constitutes Advertiser’s acceptance of these Terms and Conditions.

PromoID: V1227697310

New Seller Sponsored Products Promotion (the “Promotion”) Terms and Conditions

  1. The Promotion is available to sellers on the Professional selling plan who i.) have listed their first buyable ASIN in the Amazon store in the United States, Canada, the United Kingdom, Germany, France, Italy, Spain, Japan, United Arab Emirates, Saudi Arabia, Mexico, or Australia (the “Eligible Marketplace(s)”) within the last 90 days (the “90-day Window”); ii.) have an Amazon Ads sponsored advertising account that is registered in one of the Eligible Marketplaces where their first buyable ASIN is listed (“Advertisers”).
  2. To participate, , Advertisers must: i) create and launch their first Sponsored Products campaign in the same Eligible Marketplace where they listed their first buyable ASIN, within 90 days of listing such first buyable ASIN(the "Qualifying Action Part 1"), and ii) during the first 30 days after completing Qualifying Action Part 1 (the “30-day Window”), Advertisers must spend and pay for their Sponsored Products campaigns according to the following tiers (the "Qualifying Action Part 2"):
    • Spend and pay 50 Euro- 199.99 Euro on Sponsored Products campaigns to receive 50 Euro in Ad Credits
    • Spend and pay 200 Euro- 999.99 Euro on Sponsored Products campaigns to receive 200 Euro in Ad Credits
    • Spend and pay 1,000 Euro or more on Sponsored Products campaigns to receive 1,000 Euro in Ad Credits

    Advertisers are responsible for all charges, including taxes if any, made during the 30-day Window and as part of Qualifying Actions Part 1, and Part 2. At any time during the 30-day Window, Advertisers may pause or suspend Sponsored Products campaigns.

  3. At the end of the 30-day Window, Amazon Ads will determine the Advertiser’s Ad Credit depending on the spend and payment for Sponsored Products campaigns as shown in No.2 above. Amazon Ads will provide the Ad Credit within 14 days after the 30-day Window. The Ad Credits are valid for 30 days after receipt from Amazon Ads (the “Ad Credit Window”), and can be used to purchase additional sponsored ads from the date of receipt, but not to pay for the ads purchased during the 30-day Window as part of Qualifying Action Part 2. The Ad Credits are available to one advertising ID in the same Eligible Marketplace as the Sponsored Products campaign for the new ASIN. See the example below.
  4. The Ad Credits will be in the same currency as the Advertiser’s account and subject to currency fluctuations. Any currency conversions will be done at Amazon’s sole discretion.
  5. Advertisers will not receive notice once the Ad Credits expire or are depleted.
  6. Advertisers must keep a valid payment method for advertising fees on file and maintain an advertising account in good standing with Amazon Ads subject to the terms of the Amazon Advertising Agreement.
  7. This Promotion is non-transferable, not for resale and not redeemable for cash.
  8. Amazon Ads reserves the right, at its sole discretion, to terminate or modify this Promotion at any time, and will provide notices as required by law.
  9. Amazon Ads reserves the right to void the Promotion in cases of fraud, mistake, failure to satisfy any terms or if the Promotion is prohibited by law.
  10. The Advertiser’s completion of the Qualifying Actions constitutes Advertiser’s acceptance of these Terms and Conditions.

PromoID: V1227697310

New Seller Sponsored Products Promotion (the “Promotion”) Terms and Conditions

  1. The Promotion is available to sellers on the Professional selling plan who, from August 20, 2025, i.) have listed their first buyable ASIN in the Amazon store in the United States, Canada, the United Kingdom, Germany, France, Italy, Spain, Japan, United Arab Emirates, Saudi Arabia, Mexico, or Australia (the “Eligible Marketplace(s)”) within the last 90 days (the “90-day Window”); ii.) have an Amazon Ads sponsored advertising account that is registered in one of the Eligible Marketplaces where their first buyable ASIN is listed (“Advertisers”).
  2. To participate, , Advertisers must: i) create and launch their first Sponsored Products campaign in the same Eligible Marketplace where they listed their first buyable ASIN, within 90 days of listing such first buyable ASIN(the "Qualifying Action Part 1"), and ii) during the first 30 days after completing Qualifying Action Part 1 (the “30-day Window”), Advertisers must spend and pay for their Sponsored Products campaigns according to the following tiers (the "Qualifying Action Part 2"):
    • Spend and pay 75 AUD-299.99 AUD on Sponsored Products campaigns to receive 75 AUD in Ad Credits
    • Spend and pay 300 AUD-1,499.99 AUD on Sponsored Products campaigns to receive 300 AUD in Ad Credits
    • Spend and pay 1,500 AUD or more on Sponsored Products campaigns to receive 1,500 AUD in Ad Credits

    Advertisers are responsible for all charges, including taxes if any, made during the 30-day Window and as part of Qualifying Actions Part 1, and Part 2. At any time during the 30-day Window, Advertisers may pause or suspend Sponsored Products campaigns.

  3. At the end of the 30-day Window, Amazon Ads will determine the Advertiser’s Ad Credit depending on the spend and payment for Sponsored Products campaigns as shown in No.2 above. Amazon Ads will provide the Ad Credit within 14 days after the 30-day Window. The Ad Credits are valid for 30 days after receipt from Amazon Ads (the “Ad Credit Window”), and can be used to purchase additional sponsored ads from the date of receipt, but not to pay for the ads purchased during the 30-day Window as part of Qualifying Action Part 2. The Ad Credits are available to one advertising ID in the same Eligible Marketplace as the Sponsored Products campaign for the new ASIN. See the example below.
  4. The Ad Credits will be in the same currency as the Advertiser’s account and subject to currency fluctuations. Any currency conversions will be done at Amazon’s discretion
  5. Advertisers will not receive notice once the Ad Credits expire or are depleted.
  6. Advertisers must keep a valid payment method for advertising fees on file and maintain an advertising account in good standing with Amazon Ads subject to the terms of the Amazon Advertising Agreement.
  7. This Promotion is non-transferable, not for resale and not redeemable for cash.
  8. Amazon Ads reserves the right to terminate or modify this Promotion at any time. In the event of a change or termination of this Promotion by Amazon, it shall provide notice to Advertisers in accordance with the New Seller Incentive Terms and Conditions for each Eligible Marketplace.
  9. Amazon Ads reserves the right to void or modify the Promotion in cases of fraud, mistake, failure to satisfy any terms or if the Promotion is prohibited by law.
  10. The Advertiser’s completion of the Qualifying Actions constitutes Advertiser’s acceptance of these Terms and Conditions.

PromoID: V1227697310

New Seller Sponsored Products Promotion (the “Promotion”) Terms and Conditions

  1. The Promotion is available to sellers on the Professional selling plan who i.) have listed their first buyable ASIN in the Amazon store in the United States, Canada, the United Kingdom, Germany, France, Italy, Spain, Japan, United Arab Emirates, Saudi Arabia, Mexico, or Australia (the “Eligible Marketplace(s)”) within the last 90 days (the “90-day Window”); ii.) have an Amazon Ads sponsored advertising account that is registered in one of the Eligible Marketplaces where their first buyable ASIN is listed (“Advertisers”).
  2. To participate, , Advertisers must: i) create and launch their first Sponsored Products campaign in the same Eligible Marketplace where they listed their first buyable ASIN, within 90 days of listing such first buyable ASIN(the "Qualifying Action Part 1"), and ii) during the first 30 days after completing Qualifying Action Part 1 (the “30-day Window”), Advertisers must spend and pay for their Sponsored Products campaigns according to the following tiers (the "Qualifying Action Part 2"):
    • Spend and pay AED 175- AED 699.99 on Sponsored Products campaigns to receive AED 175 in Ad Credits
    • Spend and pay AED 700- AED 3,499.99 on Sponsored Products campaigns to receive AED 700 in Ad Credits
    • Spend and pay AED 3,500 or more on Sponsored Products campaigns to receive AED 3,500 in Ad Credits

    Advertisers are responsible for all charges, including taxes if any, made during the 30-day Window and as part of Qualifying Actions Part 1, and Part 2. At any time during the 30-day Window, Advertisers may pause or suspend Sponsored Products campaigns.

  3. At the end of the 30-day Window, Amazon Ads will determine the Advertiser’s Ad Credit depending on the spend and payment for Sponsored Products campaigns as shown in No.2 above. Amazon Ads will provide the Ad Credit within 14 days after the 30-day Window. The Ad Credits are valid for 30 days after receipt from Amazon Ads (the “Ad Credit Window”), and can be used to purchase additional sponsored ads from the date of receipt, but not to pay for the ads purchased during the 30-day Window as part of Qualifying Action Part 2. The Ad Credits are available to one advertising ID in the same Eligible Marketplace as the Sponsored Products campaign for the new ASIN. See the example below.
  4. The Ad Credits will be in the same currency as the Advertiser’s account and subject to currency fluctuations. Any currency conversions will be done at Amazon’s sole discretion.
  5. Advertisers will not receive notice once the Ad Credits expire or are depleted.
  6. Advertisers must keep a valid payment method for advertising fees on file and maintain an advertising account in good standing with Amazon Ads subject to the terms of the Amazon Advertising Agreement.
  7. This Promotion is non-transferable, not for resale and not redeemable for cash.
  8. Amazon Ads reserves the right, at its sole discretion, to terminate or modify this Promotion at any time, and will provide notices as required by law.
  9. Amazon Ads reserves the right to void the Promotion in cases of fraud, mistake, failure to satisfy any terms or if the Promotion is prohibited by law.
  10. The Advertiser’s completion of the Qualifying Actions constitutes Advertiser’s acceptance of these Terms and Conditions.

PromoID: V1227697310

New Seller Sponsored Products Promotion (the “Promotion”) Terms and Conditions

  1. The Promotion is available to sellers on the Professional selling plan who i.) have listed their first buyable ASIN in the Amazon store in the United States, Canada, the United Kingdom, Germany, France, Italy, Spain, Japan, United Arab Emirates, Saudi Arabia, Mexico, or Australia (the “Eligible Marketplace(s)”) within the last 90 days (the “90-day Window”); ii.) have an Amazon Ads sponsored advertising account that is registered in one of the Eligible Marketplaces where their first buyable ASIN is listed (“Advertisers”).
  2. To participate, , Advertisers must: i) create and launch their first Sponsored Products campaign in the same Eligible Marketplace where they listed their first buyable ASIN, within 90 days of listing such first buyable ASIN(the "Qualifying Action Part 1"), and ii) during the first 30 days after completing Qualifying Action Part 1 (the “30-day Window”), Advertisers must spend and pay for their Sponsored Products campaigns according to the following tiers (the "Qualifying Action Part 2"):
    • Spend and pay SAR 175- SAR 699.95 on Sponsored Products campaigns to receive SAR 175 in Ad Credits
    • Spend and pay SAR 700 - SAR 3,499.95 on Sponsored Products campaigns to receive SAR 700 in Ad Credits
    • Spend and pay SAR 3,500 or more on Sponsored Products campaigns to receive SAR 3,500 in Ad Credits

    Advertisers are responsible for all charges, including taxes if any, made during the 30-day Window and as part of Qualifying Actions Part 1, and Part 2. At any time during the 30-day Window, Advertisers may pause or suspend Sponsored Products campaigns.

  3. At the end of the 30-day Window, Amazon Ads will determine the Advertiser’s Ad Credit depending on the spend and payment for Sponsored Products campaigns as shown in No.2 above. Amazon Ads will provide the Ad Credit within 14 days after the 30-day Window. The Ad Credits are valid for 30 days after receipt from Amazon Ads (the “Ad Credit Window”), and can be used to purchase additional sponsored ads from the date of receipt, but not to pay for the ads purchased during the 30-day Window as part of Qualifying Action Part 2. The Ad Credits are available to one advertising ID in the same Eligible Marketplace as the Sponsored Products campaign for the new ASIN. See the example below.
  4. The Ad Credits will be in the same currency as the Advertiser’s account and subject to currency fluctuations. Any currency conversions will be done at Amazon’s sole discretion.
  5. Advertisers will not receive notice once the Ad Credits expire or are depleted.
  6. Advertisers must keep a valid payment method for advertising fees on file and maintain an advertising account in good standing with Amazon Ads subject to the terms of the Amazon Advertising Agreement.
  7. This Promotion is non-transferable, not for resale and not redeemable for cash.
  8. Amazon Ads reserves the right, at its sole discretion, to terminate or modify this Promotion at any time, and will provide notices as required by law.
  9. Amazon Ads reserves the right to void the Promotion in cases of fraud, mistake, failure to satisfy any terms or if the Promotion is prohibited by law.
  10. The Advertiser’s completion of the Qualifying Actions constitutes Advertiser’s acceptance of these Terms and Conditions.

PromoID: V1227697310

New Seller Sponsored Products Promotion (the “Promotion”) Terms and Conditions

  1. The Promotion is available to sellers on the Professional selling plan who i.) have listed their first buyable ASIN in the Amazon store in the United States, Canada, the United Kingdom, Germany, France, Italy, Spain, Japan, United Arab Emirates, Saudi Arabia, Mexico, or Australia (the “Eligible Marketplace(s)”) within the last 90 days (the “90-day Window”); ii.) have an Amazon Ads sponsored advertising account that is registered in one of the Eligible Marketplaces where their first buyable ASIN is listed (“Advertisers”).
  2. To participate, , Advertisers must: i) create and launch their first Sponsored Products campaign in the same Eligible Marketplace where they listed their first buyable ASIN, within 90 days of listing such first buyable ASIN(the "Qualifying Action Part 1"), and ii) during the first 30 days after completing Qualifying Action Part 1 (the “30-day Window”), Advertisers must spend and pay for their Sponsored Products campaigns according to the following tiers (the "Qualifying Action Part 2"):
    • Spend and pay MXN 1,000-MXN 3,999.99 on Sponsored Products campaigns to receive MXN 1,000 in Ad Credits
    • Spend and pay MXN 4,000-MXN 19,999.99 on Sponsored Products campaigns to receive MXN 4,000 in Ad Credits
    • Spend and pay MXN 20,000 or more on Sponsored Products campaigns to receive MXN 20,000 in Ad Credits

    Advertisers are responsible for all charges, including taxes if any, made during the 30-day Window and as part of Qualifying Actions Part 1, and Part 2. At any time during the 30-day Window, Advertisers may pause or suspend Sponsored Products campaigns.

  3. At the end of the 30-day Window, Amazon Ads will determine the Advertiser’s Ad Credit depending on the spend and payment for Sponsored Products campaigns as shown in No.2 above. Amazon Ads will provide the Ad Credit within 14 days after the 30-day Window. The Ad Credits are valid for 30 days after receipt from Amazon Ads (the “Ad Credit Window”), and can be used to purchase additional sponsored ads from the date of receipt, but not to pay for the ads purchased during the 30-day Window as part of Qualifying Action Part 2. The Ad Credits are available to one advertising ID in the same Eligible Marketplace as the Sponsored Products campaign for the new ASIN. See the example below.
  4. The Ad Credits will be in the same currency as the Advertiser’s account and subject to currency fluctuations. Any currency conversions will be done at Amazon’s sole discretion.
  5. Advertisers will not receive notice once the Ad Credits expire or are depleted.
  6. Advertisers must keep a valid payment method for advertising fees on file and maintain an advertising account in good standing with Amazon Ads subject to the terms of the Amazon Advertising Agreement.
  7. This Promotion is non-transferable, not for resale and not redeemable for cash.
  8. Amazon Ads reserves the right, at its sole discretion, to terminate or modify this Promotion at any time, and will provide notices as required by law.
  9. Amazon Ads reserves the right to void the Promotion in cases of fraud, mistake, failure to satisfy any terms or if the Promotion is prohibited by law.
  10. The Advertiser’s completion of the Qualifying Actions constitutes Advertiser’s acceptance of these Terms and Conditions

PromoID: V1227697310