Introducing partner status, our global recognition program for ad partners

April 28, 2022

What launched?

We are delighted to announce the launch of partner status, a global recognition program for Ads Partner Network members. Through status, we recognize partners that demonstrate expertise and engagement with Amazon Ads, and deliver growth for advertisers. We offer two tiers of status, advanced and verified, based on data provided through the Partner Network.

Why is it important?

Partners that earn status receive benefits including a badge indicating the tier of status achieved, the opportunity to reference status achieved in marketing materials, and an updated partner directory listing that highlights status achieved. Advertisers can consider partner status as a data point in their decision to work with a partner; they can explore the partner directory to discover partners that can support their business objectives.

Who can use it?

  • Members of the Amazon Ads Partner Network have the opportunity to earn status and use the related status badges and tiers in their own marketing materials. Advertisers that are looking for a partner can consider partner status as a data point in their selection.

Where do I access it?

  • Partners can see their status in the Overview section of Partner Network, and locate badges in the Partner Assets section.
  • Advertisers can see partners with status in the partner directory.