Know your campaign tools: Spotlight on Sponsored Brands reporting

Are you getting the most out of your Sponsored Brands campaigns? In this advanced webinar, we'll cover how to understand Sponsored Brands reports and campaign performance, and how to adjust campaigns to meet your goals. We'll also review new-to-brand metrics, and how to know if your campaigns are helping you acquire new shoppers.

This webinar offers scenario-based guidance to help you improve your ROAS (return on advertising spend, identify high-performing targets and campaigns, and make adjustments to improve performance.

Level: Advanced
Appropriate for: Vendors and sellers enrolled in Amazon Brand Registry


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Sponsored Brands ad placement on desktop

Schedule and download Sponsored Brands reports

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Analyze reports and adjust campaigns

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Utilize new-to-brand metrics

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Optimize based on advertising performance

This webinar will also include a demo, plus a Q+A session with an advertising specialist.