Introduction to Sponsored Display

Sponsored Display is a self-service display advertising solution. In this introductory course on our learning console, you’ll explore what it is and how it works. Then you’ll dive into the similarities and differences with display advertising on Amazon DSP. Additionally, you’ll learn how Sponsored Display fits into your overall advertising strategy.

For a more personalized experience on the learning console, please sign in with your Amazon Ads account email address.

After completing this course, you will be able to

Sponsored Display ad placement on desktop and mobile

Understand self-service display advertising

Identify which type of display advertising works best for your needs

User in a Venn diagram

Recognize how Sponsored Display fits into your advertising strategy