Cross-Screen pre-roll video
Description
No template available
This product enables advertisers to run pre-roll video ads around IMDb video content.
Placement: Desktop: Over the page, within the Lightbox video viewer. Page content is disabled and dimmed. Mobile: Above the fold, within IMDb video player
Formatting: Compression and optimisation provided by IMDb.
Tagging: 3p VAST 2.0/3.0 accepted. Amazon Ad Server, Innovid and DCM (DCM Viewability) console settings are not permitted.
Pre-roll video example
Production specifications
| Serving | First-party and VAST 2.0/3.0 tags. Amazon Ad Server, Innovid and DCM (DCM Viewability) console settings are not permitted. |
| Additional tracking | 1 x 1 only, no Javascript. Impressions and clicks only, no quartile metrics |
| Ad type | Standard IAB |
| Aspect ratio (dimensions) | 16:9 (1920 x 1080 px high definition) |
| Frame rate | At least 15 FPs |
| Audio | 128 kbps/44 kHz |
| Recommended bit rate | 2 Mbps |
| Preferred codec | Video: H.264, MPEG-2 or MPEG-4; Audio: MP3 or AAC |
| Recommended file size | 20 MB |
| Video duration | 6 to 30 seconds (ads over 19 sec will be automatically skippable, ads under 19 sec are unskippable) |
| Supported date messaging | Up to five unique date messages |
Production timeline
IMDb ad production timelines account for the number of working days it will take to produce an ad unit. Ad production timelines include all typical phases of an ad life cycle such as booking, design, trafficking and testing. Timelines vary depending on who is responsible for designing the ad unit.
- All timelines begin when design assets have been received and approved by IMDb.
- All timelines end when the ad unit is live on IMDb properties.
| Client-built timeline | Three working days |