Cannes Lions | 22-26 June 2026

Amazon Port is where the sharpest minds in brand building, creativity, and ad tech come to put creative back in the driver's seat. Join us on the Croisette to see what’s next in advertising.

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Ideas and innovations shaping the future of advertising

The best advertising doesn't just reach audiences—it earns their attention and moves them to act. Explore the news and success stories from Cannes 2026.

Amazon introduces Alexa+ Agentic Ads

How Amazon Ads creative tools help advertisers produce ads

What agentic shopping means for advertisers

How Hellmann's turned their Big Game ad into a karaoke sing-along

How Lexus brought Laufey and Miles Davis together on Twitch

Explore the Amazon Ads Cannes Lions Special Edition newspaper

The week's biggest ideas in advertising, one page at a time.

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Meet audiences in the moment

Discover how the Amazon entertainment universe gives advertisers the reach and relevance to connect with audiences wherever they stream, watch, listen, and shop.

Frequently asked
questions, answered

What is the Cannes Lions International Festival of Creativity?

The Cannes Lions International Festival of Creativity is the largest gathering of the creative marketing community. This five-day event brings together creatives, marketers, brands, and businesses to celebrate best-in-class creative campaigns and marketing activation.

What are the dates of Cannes Lions?

Cannes Lions International Festival of Creativity will be held in-person in Cannes, France from 22-–26 June, 2026.