Cannes Lions 2026

Amazon Port:
The ideas shaping what's next in advertising

The sharpest minds in brand building, creativity and ad tech came together at Amazon Port. Six takeaways from the week that defined the future of advertising.

Discover what's next

Ideas and innovations shaping the future of advertising

The best advertising doesn't just reach audiences: it earns their attention and moves them to act. Explore the news and success stories from Cannes 2026.

Amazon introduces Alexa+ Agentic Ads

How Amazon Ads creative tools help advertisers produce ads

What agentic shopping means for advertisers

How Hellmann's turned their Big Game ad into a karaoke sing-along

How Lexus brought Laufey and Miles Davis together on Twitch

Explore the Amazon Ads Cannes Lions special edition newspaper

The week's biggest ideas in advertising, one page at a time.

To view in full screen, click the '3-dot' overflow menu.

Meet audiences in the moment

Discover how the Amazon entertainment universe gives advertisers the reach and relevance to connect with audiences wherever they stream, watch, listen and shop.

Frequently asked
Questions, answered

What is the Cannes Lions International Festival of Creativity?

The Cannes Lions International Festival of Creativity is the largest gathering of the creative marketing community. This five-day event brings together creatives, marketers, brands and businesses to celebrate best-in-class creative campaigns and marketing activation.

When is Cannes Lions?

Cannes Lions International Festival of Creativity will be held in-person in Cannes, France from 22 to 26 June 2026.