Introducing sponsored ads and Stores in the United Arab Emirates

3 JANUARY 2020

Today, we’re excited to launch sponsored ads and Stores in the United Arab Emirates (UAE) for Amazon.ae sellers and vendors, enabling them to deliver results based on their marketing objectives and business needs.

Amazon.ae was launched in May 2019 and enabled existing Souq.com customers and new Amazon customers in the UAE to shop using the Amazon App and the Amazon.ae website. In September 2019, we launched the Amazon DSP in the UAE, enabling advertisers to programmatically buy display and video ads on and off Amazon.

With today’s announcement, we’re furthering our commitment to helping businesses tell their brand story and reach customers who are looking for products like theirs on Amazon.ae. Here are the new advertising solutions, which you can start using straight away.

Sponsored Products enable customers to discover and buy products when they're shopping for similar products on Amazon.ae.

An image of a Sponsored Products ad

Sponsored Brands are customisable, cost-per-click ads that help customers discover and engage with brands as they shop on Amazon.

An image of a Sponsored Brands ad

Stores are free and self-service branded destinations on Amazon for curating content that inspires, educates and helps shoppers discover the brand’s product selection.

An image of a Store on Amazon

For more information about Sponsored Products, Sponsored Brands and Stores, visit our website.