1 Statista, Consumer Market Outlook 2020
2 Statista, Consumer Market Outlook 2020
3 Global Licensing Industry Survey, 2019
4 Statista Global Survey: Toys & Games, 2020 (Numbers are 33% for UK and 27% for DE)
5 Kantar custom toy shopper study, US, April 2020
6 The Toy Association, 2020
7 Kantar custom toy shopper study, US, April 2020
8 Kantar custom toy shopper study, US, April 2020
9 Statista, benchmark for global ecommerce conversion rate, 2018
10 Amazon internal, US, June 2020
11 Amazon internal, US, June 2020
12 Kantar custom toy shopper study, US, April 2020