Use bulksheets to efficiently launch new campaigns in ad console

31 January 2022

What’s launched?

You can now use the new bulksheets in the ads console to create and optimize sponsored ads campaigns at scale. The new bulksheets supports Sponsored Display and updating campaign names in bulk. You can also find performance metrics including cost per click (CPC), return on ad spend (ROAS) and conversion rate to support your performance analysis down to the keyword level. Additionally, it features a new spreadsheet template with improved data formatting and faster upload processing time. Best practices, instructions, and examples can be found in our Advanced Tool Centre.

Why is it important?

Bulksheets can help save time and minimize manual effort. It allows you to create and manage campaigns in bulk, create multiple ad groups in one campaign and manage thousands of keywords all at once. We recommend bulksheets for campaign optimizations, campaign creation and reporting.

Where is the feature available?

  • North America: United States, Canada, Mexico
  • South America: Brazil
  • Europe: Germany, Spain, France, Italy, Netherlands, United Kingdom
  • Middle East: United Arab Emirates, Saudia Arabia
  • Asia Pacific: Australia, India, Japan, Singapore

Who can use it?

  • Vendors
  • Sellers

Where do I access it?

  • Amazon advertising console