Launch announcement

Change your language preference in Amazon DSP

1 March 2024

What’s launched?

We are launching the Amazon DSP UI and Support Centre language switcher. The language switcher will allow any Amazon DSP user to select from the list of available languages and save their preferred language setting. Once saved, the content in the UI and Support Centre will refresh into the selected language, and this selection will be saved for future visits. With this launch, customers can change their language at any point using the language switcher located in the console navigation.

To enable your language of preference users can select the person icon in the top navigation.


To enable your language of preference users can select the person icon in the top navigation.

A user is then able to select the language list drop-down and select their chosen language.


A user is then able to select the language list drop-down and select their chosen language.

When a language is selected, the user will click on the “Change Language” button.


When a language is selected, the user will click on the “Change Language” button.

Once the “Change Language” button is clicked, the UI will refresh into the selected language and saved for all future visits


Once the “Change Language” button is clicked, the UI will refresh into the selected language and saved for all future visits.

Why is it important?

Historically, the Amazon DSP Support Centre and UI was available in English only. Customers could see the language switcher in the advertising console navigation but could not select any other languages. Now, customers can change their language and save it for future visits to utilize over 240 Support Centre articles and UI campaign management.

Where is the feature available?

  • North America: United States, Canada, Mexico
  • South America: Brazil
  • Europe: Germany, Spain, France, Italy, Netherlands, United Kingdom, Sweden, Poland, Belgium, Switzerland, Austria, Finland, Norway, Ireland, Denmark, Luxemborg, Turkey
  • Middle East: Isreal, Egypt, Morocco, Saudi Arabia, United Arab Emirates, Bahrain, Kuwait
  • Asia Pacific: Australia, New Zealand, India, Japan, China, Singapore

Who can use it?

  • All Amazon DSP users worldwide have access to the Amazon DSP UI and Support Centre language switcher.

Where do I access it?

  • Amazon DSP