Single view
Show detailed information about a feature or product.
Page structure
Single-view landing pages are constructed of standard Fire TV landing page components.
Layouts
Components:
1. Primary tile
- The single-view template contains a single large tile, sized at 1724 x 654 px
2. Buttons
- One or two buttons may be included.
- An image is shown behind all other content.
4. Exit hint
- To ensure that the route to exit an ad is clear, an exit hint must be included in the bottom-right corner of the page.
Additional options:
Interstitial video (optional)
- A video may be shown before the page appears.
Examples
Adidas
Hit the ground running with PureBOOST DPR.
Asset checklist
- High-res layered .PSD files (product shots and/or lifestyle imagery)
- Logos (vector format, .ai or .eps)
- Any backgrounds or key art
- Advertising copy
- Brand guidelines
- Video files (see specs)
Creative refreshes
The content of Fire TV landing pages can be refreshed once per quarter. This creative refresh can include a single update to any or all of the supported components. The SLA for a refresh is 10 days.
Campaign landing pages
Fire TV landing pages are tailored to make the most of TV screens and navigation.
For more information on landing pages that are accessible from Amazon’s website, mobile apps and tablet devices, please see Campaign Landing Pages.