Amazon is returning to the Interactive Advertising Bureau’s (IAB) NewFronts for its second straight year. The company will close out the first day of presentations on May 2 in New York City, with a program hosted by Emmy-award winning actress, comedian, writer, producer, and director Amy Poehler.
Poehler, who is also an executive producer on Harlem and the director of Lucy and Desi on Prime Video, will be joined by talent from Freevee, Thursday Night Football on Prime Video, and Twitch. Attendees will also hear from Amazon executives across Amazon Studios, Amazon Freevee, Prime Video, Twitch, Amazon Music, and Amazon Ads as they share announcements about new Originals, streaming content, and advertising offerings.
Amazon’s NewFront presentation is Monday, May 2, at 7 p.m. ET. If you’re interested in learning more, please reach out to your Amazon Ads representative.