All aboard! Amazon at Cannes Lions 2022
June 08, 2022
Welcome to Amazon Port
Cannes Lions International Festival of Creativity is back, in-person, and we’ll be joining advertisers and agencies in the South of France to discuss creativity, diversity, sustainability, and more. Amazon Ads, AWS, Twitch, Wondery, and guests will be at Amazon Port and we invite you to explore our speaker sessions, attend our wellness classes, join our happy hours, and enjoy our entertainment.
Sail into Amazon Port to hear best-selling author and professor Roxane Gay deconstruct the ways to tell compelling and authentic stories. Join Piers Heaton-Armstrong, VP of EU Sales at Amazon Ads, and Tiffany R. Warren, Founder of ADCOLOR, as they discuss how the advertising industry can empower the next generation of creative storytellers. We’ll also hear from international coffee brand Lavazza on how a Prime Video documentary helped supercharge the company’s unique sustainability story.
Here are more details on some of our programming:
Tuesday, 21 June:
Words mean things: Deconstructing the language of storytelling with Roxane Gay
Join Latasha Gillespie, Head of Global DEI, Amazon Studios, Prime Video, and IMDb; and best-selling author and professor Roxane Gay as they explore the ways we can tell compelling stories.
Time: 10:30 AM–11:00 AM (CEST) | Location: Smile Stage, Amazon Port
Discovering the next generation of creative storytellers
Many companies and agencies are in search of fresh talent to help tell brand stories in new and exciting ways. Join Tiffany R. Warren, Founder of ADCOLOR; Piers Heaton-Armstrong, VP of EU Sales at Amazon Ads; and Nidhi Singh, ID&E Leader for APJC, EMEA & LATAM at AWS, as they discuss how the advertising industry can support the next generation of creative leaders.
Time: 1:30 PM–2:00 PM (CEST) | Location: Boathouse Theatre, Amazon Port
Game Night with Wondery’s podcast host Jujubee (from RuPaul’s Drag Race)
Wondery’s new blind dating game show Queen of Hearts podcast host Jujubee, drag queen superstar from RuPaul’s Drag Race and Dragnificent, will sit down with Maddy Kramer, Creative Director and Founder of invisible Creatives, to chat about her new show, the importance of inclusivity, and host a memorable game night, featuring a custom Queen of Hearts-themed Bingo.
Time: 7:30 PM–9:00 PM (CEST) | Location: Plaza Stage, Amazon Port
Wednesday, 22 June:
Creative effectiveness with Amazon Ads
Learn how Amazon Ads is working to help partners and advertisers achieve creative effectiveness. Hear how Amazon Ads partners Genero, ICON Commerce, VidMob, and Vidsy are driving success for advertisers through Amazon sponsored ads creative formats.
Time: 11:30 AM–12:15 PM (CEST) | Location: Boathouse Theatre, Amazon Port
Can coffee save the world?
Amazon and world-renowned coffee brand Lavazza talks through how brands can double down on sustainability and drive change. Claudine Cheever, VP of Global Brand & Fixed Marketing at Amazon; Gabriele Cucinella, CEO Italy and Spain at We Are Social; Lorenzo Giorda, Digital Marketing Director at Lavazza, and Tanner Elton, VP of US Sales, Amazon Ads, will unpack a 2020 Prime Video documentary, Coffee Defenders: a Path from Coca to Coffee, detailing Lavazza’s journey toward a more-sustainable future for their brand.
Time: 1:30 PM–2:00 PM (CEST) | Location: Boathouse Theatre, Amazon Port
Cannes Lions kicks off on Monday June 20, 2022. A full itinerary for Amazon Port can be found here.
Bon voyage!