Campaign Landing Pages

Most ad campaigns running on Amazon media link to a specific product or set of search results. In some cases, advertisers want to showcase a group of related products with additional information like videos or hero images, create a temporary brand page associated with a marketing event, or host the terms and conditions for a promotion on Amazon. Campaign Landing Pages are a solution for these needs, supporting ad campaigns on Amazon’s website and mobile apps.

Unlike brand pages managed by Amazon’s retail business, Campaign Landing Pages are always associated with display advertising campaigns and usually follow the same schedule as those campaigns.

Landing Page Types

Templated Landing Pages

Templated pages

Use templated pages to showcase your products with a pre-defined layout.

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Tailored Landing Pages

Tailored landing page

Use standard components to build a unique landing page for your campaign objectives.

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Custom Landing Pages

Custom landing page example

Contact an Amazon Advertising representative to learn more about fully customized Campaign Landing Pages.

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Landing Page Guidelines and Components

Creative guidelines and detailed specifications for Campaign Landing Page components are available here.